FILM260: Digital Media Trends
May 2012
300 seats (100% online)
websiteCourse Topics (sample)
1. Digital Literacy
2. Social Friendship
3. Mobile Consumer Technologies
4. Virality and WOM Online
5. eReputation and Impression Management
6. Mobilities
FILM240X Media + PopCulture
September 2011
1,100 seats (700 offline, 400 online)
http://FILM240X.comCourse Topics (in no particular order)
1. Introduction to Mass Comm
2. Television
3. Advertising & PR, Integrated Communications
4. News & Journalism
5. Magazines & Books
6. Digital Culture & Gaming
7. Movies
8. Music
FILM436 Understanding eBranding
January 2012
20 seats (course is full)
WebsiteCourse Topics (sample)
1. Impression Management
2. Social Recruiting, Employer Branding
3. WOM and UGM on the Social Web
4. PR, Integrated Communications
5. Celebrity eBranding
6. Creative Industries Online
7. Social Media for Social Good
8. Socializing News Brands
FILM110 Q4 Media and Culture
February 2012
425 seats
Link to 2011 podcasts on iTunesUCourse Topics (from 2011)
1. Media Convergence
2. Multichannel Media Use
3. Advertising on the Social Web
4. eMarketing and PR/integrated media and communications
5. Gaming
6. Mobilities
FILM315 Digital Media Theory
May 2012
200 seats (online course)
Link to 2011 iTunesU podcast
Link to 2011 WebsiteCourse Topics (from 2011)
1. Digital Literacy
2. Social Friendship
3. Mobile Consumer Technologies
4. Virality and WOM Online
5. eReputation and Impression Management
6. Mobilities
